Leelanau Sports Guy’s World

Just saw this on the Internet Movie Database

Although 98 percent of its viewers live in the United States, this year’s Super Bowl game was watched by more people than any other sports event in the world — some 93 million people, according to a study by media ad buyers Initiative. The study indicated that the UEFA Champions League Final game between Liverpool and Milan attracted 73 million viewers, scattered all over the world.(In even-numbered years, the FIFA World Cup and the UEFA European Football Championships typically attract more than 150 million viewers.) The Canadian Grand Prix (Le Grand Prix du Canada), which drew 51 million viewers, was the third-most-watched sports event of the year. All other sports events attracted fewer than half the number of viewers who tuned into the auto race. In an interview with Reuters, researcher Kevin Alavy of Initiative noted that while most regular programming is experiencing a declining audience, “some of the sports programming is becoming more powerful with every year that passes. … I would expect that for these sports programs, it will become yet more expensive to buy 30-second commercials.”

My View: Sports is king, especially with the lack of quality television shows. What little of TV I do watch, sports does make up the biggest portion, followed by news programs. There just aren’t many good TV shows that really demand my attention like sports or news does.